How Evolve is NOT Airbnb or Vrbo

The Evolve TeamLeave a Comment

“Aren’t you just like Airbnb and Vrbo?”

We get that question a lot from people who haven’t worked with us yet. It’s easy to see why. We’re all in the same industry, short-term property rentals. You can find and book great properties on our website or on theirs. And the fact that every Evolve property appears on Airbnb, Vrbo, and other online marketplaces just adds a little more to the confusion.

So let’s clear things up and outline exactly how Evolve is NOT Airbnb, Vrbo, HomeAway, TripAdvisor, or any other online marketplace.

They’re marketplaces. We’re a management company.

Airbnb, Vrbo, and similar websites are online “marketplaces” where guests find properties and homeowners find guests. Essentially, they act as a distribution channel for owners or property managers, attracting potential guests to their website but leaving the management of the properties and listings to the owners (or whoever is representing the property) themselves.

Evolve is a vacation rental management company. That means we actively manage our properties on behalf of our owners, ensuring maximum bookings and eliminating the stress of the traditional vacation rental process.

Here’s where it gets interesting. Evolve is a BIG customer of the online marketplaces. We have more than 11,000 properties listed on their sites, and we constantly take advantage of the latest strategies to ensure our owners’ properties are always positioned for maximum traffic and conversion.

Behind the scenes, we have teams of specialists working on the hardest parts of managing a vacation rental: marketing, booking, and customer service. Our teams do everything from creating search-topping property listings to dynamically setting rates to answering guest questions and asking for online reviews. We even hire professional photographers at no cost to owners to show each property in the best possible light.

As a result of our approach, Evolve properties outperform most others on the online marketplaces. So we don’t compete with Airbnb, Vrbo and the rest. We work with them–and everybody wins.

Our homes are different, too. Always perfect for vacation.

Unlike most marketplaces, we don’t offer home sharing, extended stays, campsites, trailers, or other mobile structures. Each Evolve property has its own entrance and kitchen (typically a house or condominium). A lot of Evolve guests appreciate having the comforts of home when they travel, and our properties reflect that.

We take even more guesswork out of vacation rental by making sure our properties meet our four core standards. We believe guests simply won’t have the experience they’re looking for unless the property they’ve booked is:

  • Safe
  • Clean
  • Exactly as advertised
  • Ready for guests upon arrival

By focusing on properties ideally suited for vacationing and making sure each one lives up to our standards, we’re building a brand that guests can trust to have the time of their lives.

A different experience for owners and guests.

Since Airbnb, Vrbo, and the like don’t handle property management, homeowners have traditionally been forced to either hire a local company to do it or fend for themselves. Evolve is different.

We give homeowners performance-focused marketing and booking support, plus the flexibility to choose their own partner(s) to clean the property and greet guests. Evolve handles all guest inquiries, bookings, and pre-stay communications. We can also connect owners with hundreds of vetted partners nationwide that can handle cleaning and guests.  

With Evolve’s help, every guest enjoys a booking experience that feels as professional as the world’s top hospitality brands. We handle all inquiries directly, resolve guest and owners questions, and communicate directly with cleaners to ensure the property is ready for every guest. Our unique approach makes vacation rental actually feel like vacation for owners and guests.

So we’re not Airbnb or Vrbo. But we’re all friends.

Once you work with Evolve, you quickly discover the difference between our service and all of the others. It starts with the way we charge owners nothing to join (plus an industry-low 10% management fee) and list properties on all the major online marketplaces––not just Evolve’s site. It continues with the way we market your listing and promptly handle every query, seven days a week. And it becomes clear in all the ways we make vacation rental easy for everyone.

Owners should be able to relax, trusting that their property is living up to its potential. And guests should be able to relax with an experience that feels like a big hospitality brand. That’s the Evolve difference.

Learn more about Evolve and how we can help you find success with Airbnb, Vrbo, and other online marketplaces.